Blog
Tips, guides, and insights on freelancing
Should Your Ads Open WhatsApp or a Landing Page? A Guide for Lebanese BusinessesAds that open a WhatsApp chat feel cheap per message, but chats are not sales. When WhatsApp wins, when a landing page wins, the hybrid, how to measure cost per sale and who to hire.
Email List or WhatsApp Broadcast? Keeping Repeat Customers in LebanonMost Lebanese shops keep customers on WhatsApp alone. What broadcasts can and cannot do, what an email list adds, how to build one before the holidays, and who to hire.
.lb or .com? Choosing a Domain for Your Lebanese BusinessShould a Lebanese business use a .com.lb or a .com address? Who can register a .lb, what the registry asks for, what it changes in Google, and how to keep the domain in your name.
Redesigning Your Website in Lebanon Without Losing Google or Your CustomersA new website can quietly lose the Google traffic and enquiries the old one earned. What to inventory, how to map redirects, the Lebanese links that break, and how to hire for a redesign.
Moving Off Excel: Setting Up Accounting Software for a Small Business in LebanonSwitching a Lebanese small business from Excel to accounting software: why 1 January is the date to aim for, choosing a system, two-currency setup, and what it costs.
Getting an Arabic Version of Your Logo in Lebanon: A Buyer's GuideHow to commission an Arabic version of a Latin-letter logo in Lebanon: writing the name, matching without copying, checking letters, the files to demand and costs.
How to Write a Mobile App Brief Before You Hire a Developer in LebanonWhat to put in a mobile app brief in Lebanon: the one job the app does, screens and roles, Arabic layout, payments, weak connections, store accounts and milestones.
Arabic, English or French? Choosing Your Website's Languages in LebanonWhich languages a Lebanese business website needs: deciding by customer, why a real Arabic version is its own job, search in each language, upkeep, costs and who to hire.
A Catering Company Website in Lebanon: What Sells the OrderNot weddings, the corporate lunches and private gatherings a Lebanese catering business books all year. What the site needs and what it costs.
A Driving School Website in Lebanon: What It Needs and What It CostsMost Lebanese driving schools run on phone calls and word of mouth with no website at all. What a simple one should say, and what it costs to build.
A Home & Office Cleaning Company Website in Lebanon: What to BuildTrust is the whole product for a cleaning company. What a Lebanese cleaning business's website needs to say, and what it costs to build and run.
A Pest Control Company Website in Lebanon: What to Build FirstPest control calls happen at the worst moment, mid-infestation. What a Lebanese pest control company's website needs to turn that panic into a booked job.
Why Lebanese Car Owners Don't Trust a Garage Website, and How to Fix ThatAuto repair runs on trust a website alone can't create. What actually works for Lebanese garages online, what it costs, and what to hire first.
Harvest Season Is a Marketing Window for Lebanese Wineries, Not Just a Farming OneSeptember and October are when Bekaa Valley wineries sell the coming year's wine club, harvest tours and gift boxes. What to build before the grapes are in, and what it costs.
Nursery and Daycare Enrollment in Lebanon Is Decided Months Early: What to Build NowParents research and tour Lebanese nurseries months before the September intake. What a nursery's website and social presence need to say, and what it costs to hire.
A Veterinary Clinic Website in Lebanon: What to Build and What It CostsA buyer's guide for Lebanese vet clinics: what a site needs before a booking system, what pet owners actually search for, and what it costs to hire the right people.
Renovating an Apartment in Lebanon: Who to Hire, and in What OrderThe hiring order for an apartment renovation in Lebanon: drafter, then designer, then 3D render, then contractor, with what each one costs and delivers.
Black Friday and White Friday 2026 in Lebanon: What to Prepare and Who to HireA buyer's guide to Black Friday and White Friday 2026 in Lebanon: the timeline to start now, what your site and ads need, and what each piece costs to hire.
A Pharmacy Website in Lebanon: What's Allowed and What to BuildA buyer's guide to building a pharmacy website in Lebanon: what the Order of Pharmacists governs, what to build first, and what it costs to hire.
Marketing a Tutoring or Learning Center in LebanonA buyer's guide for tutoring and learning center owners in Lebanon: website, enrollment forms, social proof, and what a marketing package costs to hire.
A Law Firm Website in Lebanon: Bilingual Content, Bar Rules and What to Hire ForA guide for Lebanese law firms: check your bar's rules first, the pages you need, accurate legal content, Arabic, English and French, client confidentiality.
How a Lebanese NGO Should Hire Freelance Translators and Writers for Reports and ProposalsHow NGOs and associations in Lebanon can hire freelance translators and writers: the right job, certified or not, briefing donor reports, data protection.
Website Maintenance in Lebanon: Who Should Own the Keys and What a Retainer CoversWhat happens after your website launches: which accounts you must own, what maintenance really includes, retainer versus pay-per-fix, and the red flags to watch for in Lebanon.